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What NOT to Do When Making TikTok Ads
Mess up your TikTok ads by doing these—just kidding, don’t.
Running TikTok ads sounds simple—until you realize people are swiping past your ad like it’s invisible. Let’s make sure that doesn’t happen by avoiding these mistakes:
 |  |
Too Salesy Content | Content that feels like a regular TikTok but casually features product or service. |
Overproducing Your Ad | Simple, raw, and relatable. |
Skipping the Hook | Grabbing attention in the first 3 seconds. |
Horizontal or Square Videos | Shooting or cropping videos vertically. |
Long, boring captions | Short, engaging, and quick punchlines. |
Forgetting a CTA | Being clear about what you want people to do next. |
"You can’t grow without a little trial and error.”
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