The Best Ads #35

Immi, Hungryroot, WeightWatchers, and more

Just a heads-up: people hate ads, but they love content that's engaging and entertaining. If your ad is funny, informative, or something people can relate to, it’s way more likely to get a positive reaction. 🙌 Here are a few examples to show you how it’s done:

Immi

Highlight the “why”, not just the “what”.

Hungryroot

Creative Tip:

When your ad has a lot going on with colors, text, and images, a clear background helps cut through the clutter and lets viewers easily focus on what matters most.

WeightWatchers

Make your headline smart and powerful, something that directly speaks to people’s aspirations. Like this one—it grabs attention and sparks curiosity instantly.

Koio

Tap into what’s trending—mindsets, activities, even some slang. It keeps your product feeling relevant and in tune with today’s culture. 

“Girl math” has been a thing for a while now. If you know, you know.

Little Spoon

Even simple interactive ads can adjust to what people choose, creating a personalized experience that feels more connected and relatable to each audience.

Archies Footwear

It’s hard to stand out when everyone’s doing the same thing. So why not break the norms and do the opposite of what everyone else is doing?

Reborn Kings

A super salesy ad can come off as pushy and turn people away. But an organic, low-key ad feels way more genuine and relatable, building trust and interest without all the pressure.

"The best ads are the ones you don’t even realize are ads.”

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