The Best Ads #19

Milk Makeup, Deeps, Supergoop, and Gleamin

July 09, 2024

One fantastic strategy for convincing your audience is to go all-in on a factual approach by leveraging data. Why? Because data is pure gold! It turns abstract claims into concrete, compelling reasons for potential customers to choose your product.

Peep these fire examples:

Milk Makeup

People always need a reason to do something. Show them the upside of your product to give them a reason why they should use it. 

Make it more convincing by using data.

Deeps

Incorporating data into ads adds credibility, which is crucial in winning over increasingly skeptical audiences.

Supergoop

Showcase user satisfaction. This provides your audience with a compelling reason to consider your product

Gleamin

The strategic combination of statistics with claims in advertising creates a powerful tool for persuasion.

Dose

Shedding light on the long-term benefits of your product demonstrates transparency and could be the tipping point for people to integrate it into their daily routines.

Immi

Quantitative comparisons are a game-changer, especially for food brands.

Throwing numbers and images into the mix makes the message crystal clear and it gives people a clear roadmap to making an informed decision.

Seed

Using data positions your brand as knowledgeable and authoritative in your industry or niche, which makes it more reliable.

"In the age of information, data is your strongest ally."

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